Darren Wingfield

Darren Wingfield, Head of Digitial Marketing and IT, Harlands Accountants

Recent Posts

A Year To Make A Difference - #FightEB

Posted by Darren Wingfield 05 September 2019 11:52 AM

We are delighted to announce that September is a milestone month for Harlands as we have kickstarted 12 months of fundraising as part of our new charity campaign.

Our team are very excited to support this years awesome charity and we are delighted to announce that we are going to be raising money for DEBRA.

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Topics: A Year To Make A Difference

Securing funding for growth – what happens next?

Posted by Darren Wingfield 08 November 2018 09:13 AM

NEL Fund Managers has been investing in North east businesses for almost 30 years. Our expert team speak to businesses of all shapes and sizes across the whole region and recognise the most common questions as being:

  1. Where do I start
  2. How do I get investor ready
  3. How do I engage with an investor

Although all of the above are useful and of course relevant, it always surprises us that a question to be asked much less often is, ‘so, I secure funding for growth – what happens next?’  

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Topics: Scale Up

5 Simple Tips On How To Promote Your Food And Drink Business Online

Posted by Darren Wingfield 06 November 2018 09:01 AM

Developing a food and drink business often starts out small scale with local connections. The first time you get a product on the shelves of a local business is a wonderful thing. Then the task from there is to build that into something much bigger, this is where the online world can come in really handy. Many of us know our own business but don’t have the skills or ideas to promote what we do online. It doesn’t have to be complicated. Here is our guide to 5 simple tips on how to promote your food and drink business online 

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Topics: Business Start Up Business Owner Food and Drink

Engaging an investor

Posted by Darren Wingfield 01 November 2018 12:35 PM

Great, so you’re looking to grow your business. You may have read our previous post on the importance of taking a step back and assessing your options. If not, take a look here.

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Topics: Scale Up

Looking for business growth investment – are you ready?

Posted by Darren Wingfield 25 October 2018 08:43 AM

Business owners looking for funding to finance their growth plans have probably heard the term ‘investor ready’ used a lot! Unsurprisingly, investor readiness can mean a number of different things depending on the investor.

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Topics: Scale Up

Embarking on your business growth journey? Take a step back!

Posted by Darren Wingfield 18 October 2018 09:50 AM

Growing businesses are vital to our economy. In the North East of England alone, we have over 142,000 private sector businesses contributing billions of pounds to the economy and enabling the employment of almost half a million people (Department for Business, Energy & Industrial Strategy). The growth of even a small percentage of these businesses would have an incredible effect on the sustainability of our region, creating a positive future for ourselves and generations to come.

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Topics: Scale Up

How To Drive Revenues For Your E-Commerce Business This Year

Posted by Darren Wingfield 01 June 2018 06:36 AM

Driving revenue for your e-commerce business is a target for many in 2018. With the current woes on the High Street spreading, e-commerce is set to take up the slack and provide consumers with a way to get what they need from retailers as easily as possible, 24 hours a day. With this in mind, here are the beat ways to drive revenues for your e-commerce business today

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Topics: Business Owner E-Commerce

All You Need To Know About A Hosted E-Commerce Website

Posted by Darren Wingfield 29 May 2018 11:42 AM

When building an e-commerce website, there are a number of considerations to make. At the top of the list is the decision whether to build your own site or use the tools already available through hosted sites. These sites are structured to make things as easy as possible for the business owner that is new to all of this, but how do they stack up against starting from scratch? Here is our guide on all you need to know about a hosted e-commerce website 

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Topics: Business Owner E-Commerce

Build your e-commerce business without spending a fortune

Posted by Darren Wingfield 22 May 2018 11:39 AM

Having an e-commerce business can feel like it is a constant drain on resources. There are so many areas to spend on to make sure that all the plates are still spinning all the time. Marketing and sales are just one small part of the jigsaw, while constant development of the platform is needed to keep up with the competition (which is now global) and keep customers happy. Unless you have deep pockets, it can feel like e-commerce isn’t the place for the fainthearted.

But it doesn’t have to be this way. There are a number of ways that you can boost your e-commerce business without breaking the bank. Here is our guide on how to make that budget stretch as far as you can 

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Topics: Business Owner E-Commerce

7 Tips For A Successful Professional Services Business

Posted by Darren Wingfield 15 May 2018 09:46 AM

Providing a B2B service for others can be a rewarding business. There will be plenty of companies out there that need what you can provide. But you need to make those connections that power your professional services business and turn it into a success. Here is our guide to the 7 tips for a successful professional services business and what they can mean to you –

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Topics: Business Owner Professional Services